As reported, ESA Gaming, an innovative provider of high-performing online gaming products, has signed a content distribution deal with a renowned supplier of virtual sports and numbers games Kiron Interactive. The B2B partnership is set to expand the reach of ESA Gaming among the worldwide markets and facilitate an extended gaming portfolio of Kiron Interactive for the same purpose.
B2B Partnership:
Under the terms of the partnership, ESA Gaming will reportedly take advantage of the Kiron’s worldwide presence to launch its suite of EasySwipe™ content across numerous regulated online markets. As reported, the suite including popular titles such as Goal Mine, Pirate Mine and FruitStaxx will become available for operators and B2B partners of Kiron around the world to help spread the word about ESA Gaming’s innovative library.
Boosting Distribution Capabilities:
At the same time, Kiron Interactive will avail of the latest partnership to further build its product offering. The inclusion of a range of ESA Gaming’s non-traditional gaming products is reportedly expected to boost the content’s capabilities for distribution across suppliers and operators. The content is reportedly designed to seamlessly integrate in either a sports book or gaming site. Therefore the provider’s high-performing content that may fill the gap between sports betting and casino is reportedly expected to meet various player requirements.
Unique Content:
Thanks to its unique content features, the innovative provider ESA Gaming boats about products that can make a difference in the market. The supplier reportedly thrives not to be ”one of the many” players in the gaming market, but rather a unique provider offering a unique player experience. ESA Gaming has already expanded such vision across a series of European, African, and Latin American jurisdictions in recent months through partnerships with reputable suppliers and operators, such as Kiron Interactive this time.
Seeking Global Expansion:
Commenting on the latest distribution deal, Thomas Smallwood, Head of Marketing at ESA Gaming, reportedly said: “Kiron has a phenomenal reach in key target jurisdictions for us, and we’re delighted to be collaborating with them to introduce our portfolio to their partners. We’re confident that our EasySwipe™ titles can add real value alongside Kiron’s award-winning offering and look forward to providing new player experiences across the globe.”
Steven Spartinos, Co-CEO at Kiron Interactive, added: “Our established virtual sports and numbers offering continues to excel, being an attractive alternative to traditional sports betting. ESA Gaming’s EasySwipe™ portfolio offers a similar appeal to players looking for quick-resolution alternative betting experiences. We’re expanding the number of partners who are leveraging our experience and insight, and this agreement with ESA Gaming has huge positives for both parties. We’re excited for what the future holds for us both globally.”
